True Gum

Moving True Gum from Woocommerce to Shopify

True Gum is already found in grocery stores and corner shops all over Europe. But this year TrueGum wanted to grow their B2C sales also, and thus decided to leave their Woocommerce store. The solution was a Shopify store - and we helped them get there in less than a month.

A new and faster shop.

One of the big issues for TrueGums old shop was speed.
The shop loaded slow enough for new users to bounce a handful of times before an interaction was possible - making speed a key focus for the new shop.

Serving all the European customers

TrueGums succes in physical retail demands an online presence in some of the biggest European markets like France, Germany and Sweden. The new store has been made for international sales with the perspective to grow even more.

1 store, 3 currencies, 5 languages

TrueGum’s new shop is ready to serve their users all over Europe with local languages and currencies for all their biggest markets.

Ready for international scale

The new store is ready for further international scale with the option to quickly add more languages and payment methods.

The True Gum identity
True Gum identity and design is razor sharp and shines through everything from packaging to online content. These ambitious designs sometimes compromised both speed and responsiveness on the old shop. Another focus was therefor to bring the brand identity into the new shop while better balancing performance and design.

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